When Gallery Furniture says TODAY - the customers get in the spirit of things in a big way. Teri Zepeda, one of the great Gallery Furniture customers selected to go with Gallery Furniture to beautiful High Point, North Carolina for the world's largest furniture market, wanted Mattress Mack to see she was hard at work on the plane.
Teri exhibited a series of traits that the world's greatest furniture store, Gallery Furniture, loves to smile upon - resourcefulness, following your instincts, and always having a pen and paper to write on. Turns out that Teri was the talk of her row on the Embraer 170 plane from Charlotte to Greensboro. She realized quickly she was surrounded by furniture manufacturers, and they realized through listening to her she was with the world's greatest furniture store, Gallery Furniture, and with that came the symphony of business cards, contacts, and phone numbers telling her to PLEASE PLEASE PLEASE come visit their lines at High Point. No pad of paper? No problem. She used the back of her check register.
More interesting was that this was all accomplished in the short hop (a twenty minute puddle jump) and even one Interior Decorator from the West Coast adding to the mix "Wow, this is highly inventive - and it makes sense to me. Bring the customer to market. I see all this as product I see over and over again, but what a way to bring a connection with the consumer. Brilliant in its simplicity and innovation, well done for Gallery Furniture."
Gallery Furniture is all about innovation and being consumer-centric. And kudos to Teri for kicking it off.